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Focused Health to anchor Smith & No. 71 Chevrolet in 2024




National Health Insurance Agency to Serve as Primary Sponsor in 20 Races


CONCORD, North Carolina – A major primary sponsorship for Zane Smith and the No. 71 Spire Motorsports Chevrolet team is coming into focus just weeks before the start of the 2024 NASCAR Cup Series season.

Trackhouse Racing announced today that Focused Health, a national health insurance agency formed by long-time industry veterans Shawn Holt and Larry Cassar, will serve as the primary sponsor for 20 races during Smith’s Cup Series rookie campaign.

Focused Health founders, Holt and Cassar, each with more than two decades as senior executives in the health insurance industry, concentrate on government supported health care offerings, including Medicare and ACA exchange. Focused Health assists consumers and employers in navigating the myriad of health insurance options in the government programs space.


“This partnership with Focused Health is incredibly important to me, Spire Motorsports and Trackhouse Racing,” said Smith, a 24-year-old native of Huntington Beach, California. “It will be my job this year to bring awareness to the government supported health insurance programs available to our fans. These programs are both primary and supplemental, and Focused Health will educate those in need and introduce them to the programs readily available.”

The founders background of building national insurers places them in a unique position to create a win for insureds, employers, and payors.

“We are excited to be the primary sponsor with Spire Motorsports and Trackhouse Racing to support Zane in his rookie year as a full-time NASCAR Cup Series driver,” said Cassar, chief growth officer of Focused Health. “NASCAR brings a unique value proposition for our business. The partnership allows us to connect with our consumers, business leaders and insurers.”

In September, Trackhouse Racing announced a multi-year driving agreement with Smith, the 2022 NASCAR Craftsman Truck Series champion, and its aim to operate three full-time NASCAR Cup Series entries in 2025. In 2024, Smith will race full time in the Cup Series, driving a Chevrolet for Spire Motorsports in an alliance with Trackhouse Racing.


Smith owns nine Cup Series starts including a 13th-place finish in the 2023 Daytona 500 and a 10th place finish in the Coca-Cola 600 in May. He retains his rookie status and will be one of the favorites for the 2024 rookie award.


Focused Health will make its debut on Smith’s No. 71 Spire Motorsports Chevrolet at the Busch Light Clash at the Los Angeles Coliseum on Feb. 4.

About Focused Health

Focused Health is a National Health Insurance agency founded by industry veterans with over 60 years combined industry experience. Primarily focused on the government programs space, Focused Health partners with payors and employers to deliver health insurance solutions for individuals and families. For more information visit AtFocusedHealth.com.


About Trackhouse Racing

The Trackhouse Racing story began when Justin Marks retired from a full-time driving career in NASCAR and sports car racing to create Trackhouse Entertainment Group in 2020 with the goal of creating a racing brand that transcends the sport. Marks formed Trackhouse Racing which took to the track in 2021 with Suárez behind the wheel. In January 2021, the team announced a partnership with international superstar entertainer Pitbull who has been a frequent guest at NASCAR races and elevated Trackhouse’s presence through inclusion in several of his songs, music videos and named his current album “Trackhouse.” Midway through the 2021 season, Trackhouse Racing bought the NASCAR assets of Chip Ganassi Racing and began the 2022 season as its own two-car team with Suárez and Chastain as drivers. Chastain gave the organization its first victory at Circuit of the Americas in Austin, Texas and won again at Talladega (Ala.) Superspeedway. Suárez became the first Mexican (Monterrey) driver to win a Cup race when he dominated the Sonoma (Calif.) Raceway race that year. Chastain returned to victory lane in 2022 when he won at Nashville Superspeedway in June and at Phoenix Raceway in November. In December, Trackhouse announced its entry in the FIM MotoGP World Championship motorcycle racing series.


About Spire Motorsports

Spire Motorsports is a NASCAR Cup Series and NASCAR CRAFTSMAN Truck Series race team co-owned by long-time NASCAR industry executives Jeff Dickerson and Thaddeus “T.J.” Puchyr. In 2024, Spire Motorsports will campaign the Nos. 7, 71 and 77 Chevrolet Camaro ZL1s in the NASCAR Cup Series with drivers Corey LaJoie, Zane Smith and Carson Hocevar, respectively. Spire Motorsports earned its inaugural NASCAR Cup Series victory in its first full season of competition when Justin Haley took the checkered flag in the Coke Zero Sugar 400 at Daytona International Speedway on July 7, 2019. Less than three years later, William Byron drove Spire Motorsports’ No. 7 Chevrolet Silverado to its inaugural NASCAR CRAFTSMAN Truck Series win on April 7, 2022, at Martinsville Speedway. The team’s most recent win came on May 20, 2023, when Kyle Larson took the checkered flag in the Tyson 250 at North Wilkesboro Speedway.




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